just like other products from this line, the smell is nice! it's good to me becos i found that my skin is cleaner n more even after used. Also, there is no "stingy" feeling at all, whereas many purifying masks like clinique, h20, kiehl,laneige do hv those stingy feeling....so prob ppl hv dry.sensitive skin would suit this mask. i'm combination oily sensitive, but i like it